June 12, 2006
Identify
Low-Value Work, Then Automate
By Carolyn P. Hartley
For The Record
Vol. 18 No. 12 P. 8
Count on Texas to give you the big
one, irrespective of what it is. When it comes to allergies, no state’s
allergies match the range of a Texas-size wheeze.
For 25 years, the Victoria Allergy & Asthma Clinic
in Victoria, Tex., located two hours equidistant from Houston, Austin,
San Antonio, and Corpus Christi, has been the only such clinic within
100 miles. People in Victoria just don’t have an asthma attack
unless they can build in a full day of travel to and from a major city.
That is, unless they know about the two-doc practice in Victoria.
To help service its patients, the doctors established
outlying clinics in Beeville, Weimar, and El Campo, each 50 to 60 miles
from the Victoria home office. To ramp up for their new patient load,
the staff grew to five nurses, one lab technician, and a six-person
administrative staff.
Five years ago, the Victoria-based doctors purchased
digiChart to manage scheduling, check-in, treatment, and check-out.
They also purchased Medical Manager (now Emdeon Practice Services) to
manage the back office insurance and billing. But digiChart developed
only a handful of asthma and allergy clinics nationwide, choosing instead
to focus on OB/GYN practices.
“When digiChart made the decision to stop supporting
our clinic, they told us we had six months to find another vendor,”
says Bryan Nelson, the clinic’s practice manager. A retired manager
from Union Carbide, Nelson had 31 years of experience with change management.
He dusted off his notes and stood ready to apply “root cause analysis
methodology”—business jargon for “where are the problems,
and how are we going to fix them?”
“Our staff and one of the doctors grew up on computers
with the utilization of digiChart and Medical Manager, so they were
comfortable with the computer systems change. With just six months to
make the switch, we had our work cut out for us,” Nelson says.
The doctors and Nelson decided to change practice management
systems and also implement an electronic health record (EHR) system
to complete the move to a fully digital practice. The doctors and staff
reviewed several systems and selected Misys’ EHR and Tiger computer
software systems for several reasons, but primarily because it was an
integrated system, meaning the right hand would talk to the left hand.
“We didn’t want one vendor pointing to another in the event
of technical problems,” Nelson says.
EHR Software Postproject Implementation Evaluation
As long as they were going digital, Nelson investigated other areas
where the practice could reduce inefficiencies.
Avoid Importing Inefficient
Workflow
Having selected the software system, Nelson turned his sights to evaluating
and managing workflow. For doctors to be happy with technology, he needed
to know where the bottlenecks and inefficiencies occurred so they didn’t
import poor workflow into a new system.
Nelson searched for symptoms of inefficiencies by watching
daily routines, observing frustration, and logging communication procedures.
Not only did the nurses and administrative staff identify wasted time,
the move to technology allowed them to get rid of old and inefficient
habits.
Low Work Value That Can Be Automated
Low-Value Work
• All calls come in through the front office. Front office staff
managed “jillions of interruptions” while still responsible
for other duties.
• Constantly copying forms, such as instructions
on how to give allergy shots, and other patient education materials.
Originals lost; new originals needed to be created as copies became
unreadable.
• Following the nurse’s intake, the nurse
and doctors exchanged paper medical records an average of six times
(three complete hand-offs) before the patient signed out through the
billing office.
• When visiting outlying locations, clinicians
used cell phones to call into the Victoria office and schedule patient
visits.
• Letter dictation to a referring physician submitted
on disk to a transcriptionist, returned for edits, then reviewed again
and approved for signature.
• Slow payment from paper claims.
Automated Work
• Implemented an automated telephone system that routes calls
to the appropriate person.
• Partnered with a printing company and put all
forms into a central file. Ran off 500 to 1,000 copies of one form at
a time, reduced the need to re-create and copy forms.
• The Misys EHR system allows doctors and nurses
to log in and make entries without losing, exchanging, or refiling paper
record.
• Through the wireless network, clinicians can
log on to the Internet to access the practice management scheduling
system through the main server. They can also access billing and collections
and process payment while on site, plus have full, online access to
patients’ electronic medical records.
• Referral letter samples were included in the
system. A physician can pull content from the electronic record into
the letter, print, and send it to a referring physician. A future enhancement
will be to send referral letters via e-mail to referring doctors.
• Payments are posted directly to patients’
claims billing accounts without manual entry or errors. As a result,
98% of the billings are paid within 60 days.
After identifying workflow inefficiencies during the
initial project scoping and contractual review stage, Nelson built a
case for moving to technology, assigned a value for each automated activity,
and presented the potential savings from a computerized practice to
the physicians. Below is his savings analysis.
Nelson initially estimated the total savings to be roughly
the equivalent of one administrative staff person, or approximately
$40,000 to $50,000 per year, including benefits.
Within six months of implementation, one administrative
person quit when her husband was transferred. By that time, the staff
was so confident in its automation process that it did not refill her
position. But when another staff member left to pursue a pharmacy degree,
it did fill the vacancy with a part-time employee. Two years after the
new computer system implementation, the medical practice had achieved
a staff reduction of 1.5 people (25%), along with numerous work process
improvements for the doctors and employees.
Process improvement now also includes sharing quarterly
expense information with employees. Without disclosing physician salaries
and revenue, Nelson shares the remaining costs with staff so together
they can better determine areas for future improvement.
Now, when the four-person traveling clinical team goes
into the outlying clinics, rather than bringing boxes of medical records,
they bring four laptop computers.
— Carolyn P. Hartley is president and CEO
of Physicians EHR and coauthor of EHR Implementation: A Step-by-Step
Guide for the Medical Practice.
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