|
December 19, 2005
Playing
the EHR Donor Game
By Carolyn P. Hartley
For The Record
Vol. 17 No. 26 P. 12
To overcome
barriers to adopting technology in individual practices, Health
and Human Services (HHS) issued proposed regulations that spell
out how to receive a nonmonetary donation.
Three words will determine
whether you can accept a donation of hardware, software, or training
services: “necessary” and “used solely.”
The strategic placement of these words in the ePrescribing Safe
Harbor and the EHR (Electronic Health Record) Stark Exception proposed
regulations reflects short-term incentives to support the urgent
adoption of electronic exchange of health information from two agencies
within the HHS.1,2
The purpose of this
column is not to offer legal advice. If you plan to take advantage
of the Stark Exception or ePrescribing Safe Harbors and get in the
EHR donor game, consult a health law attorney. Your attorney should
guide you through the complexities of Stark or Anti-Kickback Rules.
The objective here is to bundle the proposed regulations into understandable
concepts so you know where to begin your EHR donor discussions.
The HHS, through the
Office of the Inspector General (OIG), promulgates a “safe
harbor” for some e-prescribing transactions. A safe harbor
means that if you fit within the limitations, you’ll be protected
from enforcement. If you don’t fit, you won’t be safe.
Simultaneously, the Centers for Medicare & Medicaid Services
(CMS) supports certain e-prescribing and EHR arrangements. Both
proposed regulations not only define how a technology donation can
work, but are also intended to improve quality of care and patient
safety. The proposed regulations come with significant protections
and limit the risk of harm to the federal healthcare programs.
“‘Necessary’
and ‘used solely’ reflect the historical reluctance
of OIG and CMS to tolerate free or reduced-priced items or services,”
said Sean Timmons, JD, associate with Smith Anderson Blount Dorsett
Mitchell & Jernigan, one of the guest lecturers at an audio
seminar held in mid-November. In the 90-minute presentation, participants
were briefed on the proposed ePrescribing Safe Harbor and EHR Stark
Exception proposed regulations.
Hardware,
Software, Training Donations
“The definition of ‘necessary’ means that hardware
and software cannot duplicate existing equipment,” Timmons
explained. “For example, if a hospital gives a physician a
handheld, and the physician already owns a computer but not a handheld,
the gift of a handheld device could be considered ‘necessary’
and not a duplicate. But an unnecessary donation would be if a hospital
gave a handheld to a doctor who already had one.”
The definition of “used
solely,” Timmons explained, is that the donation must be used
solely for one purpose. For example, a hospital can donate hardware,
software, and training services necessary and “used solely”
to receive and transmit e-prescribing information. However, the
software cannot be used for office management, billing, or scheduling.
However, these additional services can be purchased at fair market
value.
A group practice can
make a similar donation to physicians who are members of the group
practice or a prescription drug plan. Also, a Medicare Advantage
organization can make a donation to a prescribing physician.
Any time free goods
are exchanged—regardless of the benefit to the patient—the
donation can be construed as remuneration to the physician. As a
result, the limitations are fairly well spelled out on what can
and cannot be given, and to whom. Timmons offered these guidelines:
• Under the ePrescribing
Safe Harbor, the donation must be used to access an e-prescription
drug program that meets applicable Part D standards.
• Neither the
donor nor the donor’s agent can use the exchange to limit
or restrict interoperability. A hospital, for example, cannot say
it will accept or deny exchange of electronic health information
as a condition of the donation.
• The donor or
donor’s agent cannot limit applicability based on payor status.
• A physician
or group practice may not make receipt of the items or services
a condition of doing business with the donor, nor can it use the
donation as an inducement to doing business. The reverse also applies:
A physician or group practice may not say it will send patients
solely to that particular hospital as a result of the donation.
• Eligibility
of physicians cannot be dependent on volume of services, prescriptions,
as well as the amount of revenue the physician refers to the hospital.
Be sure to document
your decision to give or receive. An inventory of current software
and hardware and how it is used can help both the donor and recipient
understand what can be identified as “necessary.”
The physician must provide
certification that the donated items and services do not duplicate
items and services already obtained. The certification must be full,
complete, and accurate to the best of the recipient’s knowledge
and certification must continue as donated upgrades occur. Likewise,
the donor cannot dismiss the certification process under the guise
of “I don’t care, and don’t want to know.”
Soliciting
Public Opinion
When new regulations are proposed, the federal government submits
the regulations for public comment, with hopes that the industry
will help shape the outcome.
It’s anticipated
that vendors, hospitals, and pharmacies will respond with comments.
But physicians are urgently called on to also comment, especially
since they will ultimately be evaluated by the walls built around
the donations.
There are 55 areas where
the CMS and the OIG are soliciting advice. The following condensed
questions give you an idea of some areas where you can influence
the outcome:
• How should the
CMS approach practices that intentionally divest outdated items
in exchange for receiving donated items?
• How should the
CMS measure whether the donated hardware is used for e-prescribing
and EHR interoperability?
• Should there
be a cap on the amount of hardware and software that can be donated?
Should the value be based on retail or nonretail costs? Given the
wide range of EHR software costs, how would the cap apply if your
practice was a better match to one vendor over another? Should the
cap apply to both rural and urban settings?
• Should contracted
physicians be allowed to receive donated items and services?
• How can e-prescribing
software limit access to electronic health information and still
promote quality of care and patient safety?
• Should EHR software
also contain a computerized physician order entry component?
These exceptions and
the safe harbor are expected to disappear when certification for
interoperability standards is accepted. Some predict that may be
in the middle to end of 2006—others suggest it may be in 2007.
What
Do These Regulations Mean to the Physician Practice?
A robust campaign to get items and services donated to physicians
has far-reaching outcomes. For practical implications, Julian D.
Bobbitt, JD, told audio seminar attendees to follow the Office of
the National Coordinator for Health Information Technology’s
(ONCHIT) Framework for Strategic Action to determine the results
of aggressive donations.
Will your practice blend
with ONCHIT’s envisioned model of “Consumer-centric
and Information-rich Health Care?”
• Medical information
follows consumers so they are at the center of their care.
• Clinicians have
appropriate access to a patient’s clinical information and
complete treatment history, can order medications with computerized
systems, and can receive electronic reminders.
• Quality initiatives
result in robust performance competition.
• Clinical research
and care delivery can be linked.
Bobbitt recommends physicians take a close look at the EHR donation
strategy as a pathway to other activities, such as reducing the
cost of operating the practice, taking advantage of training that
reduces the high failure rate from a poorly planned EHR implementation,
and helping establish the framework for proactive (not reduced reimbursement)
pay for performance.
—
Carolyn P. Hartley is president and CEO of Physicians EHR, LLC and
moderates audio seminars that help physicians select, implement,
and improve office efficiency through electronic health records.
References
1. 42 CFR Part 1001, Medicare and State Health Care Programs: Fraud
and Abuse; Safe Harbor for Certain Electronic Prescribing Arrangements
Under the Anti-Kickback Statute, Proposed Rule, Agency: Office of
the Inspector General, Health and Human Services.
2. 42 CFR Part 411,
Medicare Program: Physicians’ Referrals to Health Care Entities
With Which They Have Financial Relationships; Exceptions for Certain
Electronic Prescribing and Electronic Health Records Arrangements;
Proposed Rule, Agency: Centers for Medicare & Medicaid Services,
Health and Human Services.
Subscribe to For
the Record Magazine!
|